Thursday, 27 February 2014

Jimmy Choo Unleashes the Nature with Nicole Kidman for SS2014 Campaign

Actress and style icon Nicole Kidman is back to front the spring/summer advertising campaign by cult shoe label Jimmy Choo. 

The Academy Award winner whose notable body of works include The Brokeback Mountain, The Others, Moulin Rouge and Stoker is no stranger to the fashion world.

Her immaculate style is always captivating and admired by many, be it on the Academy Award red carpet or at the front rows of the fashion shows. 

Furthermore, her natural beauty and unique allure has landed her on the glossy covers of revered fashion bibles such as Vogue, Harper’s Bazaar and many more. 

According to Creative Director Sandra Choi, Nicole Kidman is open to embracing a new character where each season will see her transforming into a new personality. That personality embodies the spirit of the collection.

“Her poses are striking yet unexpected and her natural beauty is mesmerising,” Choi further comments. “She exudes feminine confidence and there is a palpable sense of energy to the pictures.”

For the spring/summer 2014 campaign, Nicole defies the gravity in poses that evoke movement and commands attention. 

Striking a confident pose in front of renowned photographer Sølve Sundbsø, Nicole is permeating in sensuality and luminosity, reflected through the accessories she wore effortlessly, as if they are her second skin.  

“I really enjoyed working with Sølve, he is very creative but he is decisive and methodical in his direction,” says Kidman of her experience working on the campaign with Sundsbø. “It was fun to shoot new and surprising perspectives; it felt a little bit daring dangerous. I loved the minimal styling and how the shoes and bags became like a sensual second skin to me.”

In three high octane shots taken by Sundsbø, whose works are often featured in globally-acclaimed fashion publications and advertising campaigns, Nicole brought to life the character of an exotic butterfly in flight, slipping her feet into Tamber shoes and styled with Anna bag in python. 

In the second shot, she seems to float above the ground, captivating the audience with the flame Damsen sandals. 

Last but not least is the third shot, where she seductively clutches the Charlize in neon lime matt python with Keane rope sandals. 

Ad campaign aside, here is a gist of what Jimmy Choo spring/summer 2014 collection all about: Brimming with confidence and armed with renewed vivacity, the Jimmy Choo woman emerges as a butterfly from her cocoon.

Contrast is the key as it counters the vibrancy of colours and pattern against natural exoticism and skin textures.

Hot pick-me-up pieces any fashionista should have for this season are Tamber ankle strap sandal with butterfly-like wings at the foot; Vista elaphé patent heels in multi colour and glossy black; Damsen strappy sandals in fluorescent coral hue; strappy Keane sandals in black rope and multi colour elaphé; acrylic clutches splashed in tropical prints and hard-cased evening bags in glossy finishing with golden claps.

Jimmy Choo spring/summer 2014 collection is available now at Jimmy Choo stores.



*Images courtesy of Jimmy Choo

Jimmy Choo – Lot 2.55.00, Level 2, Pavilion Kuala Lumpur, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur.

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