Supermodel Alek Wek on the other hand sashays her way to the party in Marant’s knee-length coat with colourful striped knee-length dress.
“I think it’s really cool when a high-end designer does collaboration like this and makes their designs easily accessible to everyone. The pieces are awesome - and coveted. I know many people that will be waiting in line on the 14th, it’s exciting,” says Jones.
The designs are inspired by her signature style - a mix of bohemia and masculine tailoring. The collection will be retailed in 250 H&M stores worldwide, as well as online from 14 November 2013 onwards.
On a separate note, H&M will be opening its second flagship store in Kuala Lumpur at Avenue K on 31 October 2013 (Thursday) at 11 a.m.