PUMA x BARBIE Capsule Collection is Here!
In the modern world, Barbie has been part and parcel of a girl’s life
while growing up.More than a play thing, Barbie is not just an ordinary model
doll or a toy – she’s a girl best friend!
Furthermore, her various permutations,
ranging from a medieval princess in the Dolls of the World collection, a girl
who loves playing dressing up with a wardrobe that can make any adult woman
weep, to women with larger-than-life career such as astronaut, Barbie
encourages girls to realise that with hard work, determination and an iota of
imagination, they can achieve what they want in life!This year, Ruth Handler’s most cherished gift to the world and the celebrated Mattel icon is turning sweet 60!
While one may look forward to what kind of surprise Ken – Barbie’s ever youthful, muscular and on-and-off boyfriend – has in store for her (a huge Studio 54-themed bash, perhaps?), Barbie fans around the world are up for plenty of Barbie-licious treats, in conjunction with her 60th anniversary.
This month, sporting goods
and apparel purveyor PUMA has teamed up with Barbie for an exclusive capsule collection
dedicated to the 11 ½-inch mannequin.
Amalgamating the happening vibes of the 90s with the future, PUMA launches
its exclusive PUMA NOVA X BARBIE sneakers that does not only pay homage to the
iconic doll, but also to PUMA’s iconic and chic aesthetic.
Drenched in PUMA
White-Orchid Pink colours, the sneaker features retro logo and boasts chunky,
sculpted tooling with a stylish gradient midsole spray. Its slim mesh and suede
upper is feminine while the leather overlays is playfully decked with Barbie
graphics while the logo is featured on the heel cap.
Completing the capsule collection, that is already available in stores
and retailers worldwide, is an array of trendy athletic apparels for both women
and kids.
Look forward to must-have pieces such as the PUMA x BARBIE XTG track
jacket with a full zip closure system, t-shirts in candy pink and sporty leggings
and short tights.
To get your hands on PUMA X BARBIE capsule collection, visit https://global.puma.com/ or visit your
nearest PUMA stores and retailers today!
*Photos courtesy of PUMA
PUMA freestanding stores – Lot 5.05.00,
Level 5, Pavilion, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur; 308B & 308
C, Level 3, Suria KLCC, Kuala Lumpur City Centre, 50088 Kuala Lumpur.
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