If you are a true beauty connoisseur, then
the name NARS should ring a bell. In fact,every beauty junkie around the world is familiar with its iconic Orgasm Blush from the Orgasm Collection.
For those who still do not have even the
faintest idea on what NARS is, here’s a gist of the brand: Founded by renowned
makeup artist François Nars, NARS was born out of his frustration on the
limitation of cosmetics line available to him.
Starting with a collection of 12 lipsticks
and backed by a slew of working experience with renowned photographers, fashion
designers and editorials, Nars cultivated his brand into a full-fledged cosmetic
brand with 400 products and subsequently became a cult cosmetic brand, globally
hailed by beauty editors.
Befitting its cult brand status, fans of NARS in
Malaysia oftentimes resorted to flying overseas with Singapore being the
nearest city in the region where NARS cosmetics are sold. Now, travelling may
be optional as NARS has arrived on our sunny shores with a standalone store
located at Pavilion KL.
While die-hard fans of NARS would certainly
look forward to a stunning and too-hard-to-resist array of NARS goods, especially
the skincare and other cult NARS classics such as the Schiap lipstick in Elsa
Schiaparelli’s shade of shocking pink and Laguna Bronzing Powder, complement
your fall/winter look with NARS fall/winter 2013 colours collection.
Designed
by NARS Founder and Creative Director François Nars, the Fall 2013 Colour
Collection signals a revolt against de
rigueur. A rush of high-fashion hues builds to a modern, matte finish
for a look that smoulders even as the weather turns cool.
Bringing a spellbinding new spin on strong and
sexy style, the Fall 2013 Colour collection juxtaposes haute, hypnotic and
modern matte to create a seductive saga that is filled with intense hues in
matte finishes.
Eyes are smouldered in
turbulent shades of grey moon and navy smoke; lips veer from modest to
drama-imbued decadence; nails are painted in regal purple or to accentuate
minimal yet luxurious look, tempered with understated dove grey.
Sublime colours aside, each product is
named after exotic and inspiring locales around the world such as the Kamchatka
Peninsula in the far eastern part of Russia; the ever hectic and unique Las
Ramblas of Spain; picturesque French beach town of Paimpol; and the African
country of Namibia, just to list a few.
For the advertising campaign that was
shot by François Nars in New York, Nars took his reference from the work of the
1970s’ most iconic photographers, including Helmut Newton and Chris von
Wangenheim.
Fronting the campaign is German model Toni Garnn - the perfect
choice to channel the decade’s liberated and powerful feminine style.
Nars Fall 2013 Colour Collection is
available now at NARS standalone boutique, Pavilion KL.
*Photos courtesy of NARS Cosmetics
NARS Cosmetics - 3.06.01, Level 3, Pavilion
KL, 168 Jalan Bukit Bintang, 55100 Kuala Lumpur.
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